Describe Product Innovation Process

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Innovation,

POSTED

February 21, 2022

Product innovation is bringing change and development to an existing product to increase its utility. The product innovation process includes the development or improvement of products in a way that tries to solve problems for consumers, customers, companies, or society at large.

The increasing resolution of the smartphone’s camera is an example of innovation. The first electric vehicles with new batteries launched in the market can also be an example of innovation.

 

Why Is Product Innovation Important?

 

Innovation of new products that meet the needs of their consumers or create new demand for them builds a competitive advantage. Product Innovation allows companies to grow and receive higher profits. According to a McKinsey survey, 25% of the total revenue profits of a company come from the launch of new products.

 

Product Innovation Process Include The Following Factors

 

  • Idea generation for new product

Suppose you want to launch a successful product; you need to make it a little exceptional and competitive compared to other products. The market is already flooded with thousands of gadgets. New product development includes a launch of a completely new product or changes in an existing product to match the standards of the market.

  • Advocacy and screening

It helps to calculate the feasibility of the product being launched. Advocacy and screening will give a better idea of the benefits and problems of the products associated with the same. Investing in training and developing employees will give better outcomes. Also, transparent evaluation and feedback of the product will help the company to understand problems and deliver better solutions. 

  • Experimentation

Experimentation includes generating new ideas based on feedback generated by screening and advocacy. It consists of the testing and sustainability of ideas for an industry for a specific period. For example, Amazon first tested its grocery services in a few parts of the U.S.A before opening its delivery options in Los Angeles, New York City, and San Diego.

  • Collaboration

Innovation brought by united teams towards a specific goal seems more intimidating than in solo. In fact, innovative work requires intelligence as well as a diverse talent capable of performing different kinds of tasks to provide an effective product to the market.

  • Strategy and planning

Excellent strategy and planning are required to make a truly innovative product. Plans should be well drafted and should include different scenarios that possess risks.  A brief analysis of the market regarding demography and competition will be beneficial for a successful launch of the product. It is better if you avoid sticking to only one phase of the strategy; all parts of the plans require attention.

  • Choosing the right people

People with various capabilities are best for the workforce and successful product innovation. Successful companies are aware that investing in training and developing their employees' skills benefit them. Employees should be mindful of what customers need in the final product. If you produce a product that is not valued and can’t be used by anyone, it will all be in vain.

 

Conclusion

Digitalization and product innovation allow you to stay in business and gain an advantage in a highly competitive market. It also enables your growth and long-term success. Product innovation isn’t a piece of cake, but by opting for innovation courses in India, you can easily seek knowledge. MIT ID Innovation offers such courses to help you with a better understanding of technology. Enroll with us and develop your skills. 

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    MIT Pune: The pioneer of MIT institutions

    The MIT Group of Institutions pioneered the revolutionary extension of higher training in Maharashtra. MIT Pune contributed to bringing high-quality education to every student who aspired to train under excellent faculty. With 32 years of expertise, the MIT Group now includes 64 institutions, more than 6,500 teaching and non-teaching professionals, and more than 12 sites across Maharashtra to meet the educational requirements of more than 50000 thousand students.

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    Vision and Mission

    The university's vision is to foster a peaceful coexistence by instilling a value-based global inclusive education, with the sincere belief that only the combination of technology and religion/spirituality can bring humanity harmony.

    Their mission is to use scientific and technological knowledge for the benefit of society.

    The foundation of MIT Institute of Design

    With a strong foundation and credibility, MIT Pune founded the MIT Institute of Design under MAEER MIT Pune. MAEER's MIT Institute of Design began operations in August 2006, directed by the best brains in Indian design education at the time, intending to establish itself as a world-class research and teaching centre.

    The institute ensures that the students learn from the best and most skilled personas in the field. For this, advisers from diverse design-related fields are asked to connect with the design trainees and encourage them to explore novel areas that will supplement and strengthen their continuing design education.

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    The university of MIT ID hopes to offer value to the design world via the department under MIT Pune. Design Habitat is a reasonable and inevitable outgrowth of their ideology, ensuring a universal environment conducive to design learning. The design industry's mainstays guarantee that students have the best possible access to every conceptual design.

    All of the design programmes are focused on establishing a real knowledge of structural space via analytical skills, self-directed study, and an integrated research approach through active learning, which is learning by exposing students to real-world situations.

    About MIT ID Innovation

    As you might expect, design innovation is a method for generating new ideas. It focuses on meeting people's demands with technologically possible solutions and developing a successful business plan to capitalize on this market potential. These are the criteria to which we, as people and as an Education Technology and Design start-up, adhere. It's something we do regularly; we aim to use Design Innovation to unleash the brilliant ideas of learners and lecturers so that they can (train youngsters too) take on today's and tomorrow's difficult issues.

    With a similar idea in mind, the MIT ID Innovation Programme was founded as a flagship under the MIT Institute of Design. It is a one-year program for self-motivated and enthusiastic students who want to develop cutting-edge goods, services, and companies for today's and tomorrow's worlds. To build a comprehensive approach to design and innovation, MIT ID Innovation offers one of the best innovation courses in India which integrates Technology, Design, and Business. Graduates and business professionals from various artistic, technological, and social science disciplines are welcome to apply. The curriculum framework is entirely project-based, with a strong emphasis on teaching practical and hands-on expertise.

    Developers, designers, industry specialists, successful entrepreneurs, and seasoned industry executives make up the MIT ID program's instructors. Each lecturer provides a distinct viewpoint based on their expertise and knowledge and serves as a supervisor for the participants' initiatives as part of the curriculum.

    An insight on the curriculum of the courses

    The institution intends to conduct hands-on initiatives aimed at offering comprehensive solutions. They offer an 'immersion' interface that allows for engagement with important companies and professional associations, making them one of the top innovation courses in India. The programme also assures demanding projects that cover a wide range of topics pertinent to our day. Students have the option of selecting themes from a variety of topics based on their interests and skills.
    Students will participate in faculty-led initiatives encompassing human-centred design, business administration, virtual and analogue design and development, effects analysis, technological possibilities, and scientific research & innovation throughout a half-year. The students will lead a 20-week major project to apply what they've learned and create a powerful, effective, and unique solution. Students participate in various learning activities, including taught courses, seminars, training courses, seminars, research excursions, and, most significantly, projects, throughout 50 weeks in the MIT ID program.
    The moment of rupture, which allows students to explore their true creativity and regularly assess their learning and development in the programme, is an important part of the curriculum. Immersions are designed to help students get insight into technology options for creating a concept a reality, about the individual and communities for whom they are creating, and about recognizing their capacity to make the difference they want to create.

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    Change your mindset about innovation

    This session will introduce the notion that innovation is a creative process that necessitates a change from a traditional mentality to one of experimenting and understanding through doing.

    Dashlessdash

    An initial program that allows students to collaborate with each other in the design thinking courses in India to develop a viable commercial, design, or technological solution, allowing them to relearn what they already know and apply a comprehensive methodology to innovation.

    Human-centered innovation

    Students will collaborate with a range of groups and institutions that work directly on social issues in order to offer meaningful solutions that address the pain points of the people for whom they are creating. This will conclude with an invention pitch in the form of a corporate presentation.

    4.0 World

    Learners will anticipate their visions of a futuristic society by charting geopolitical, financial, cultural, and technical trends and extrapolating human interactions, goods, and activities in each. They'd then propose solutions using a variety of mediums.

    Creating with digits

    This course focuses on virtual and analogue product design and development, culminating in demonstrations and a display. Students will develop sturdy prototypes to illustrate their ideas influenced by brand principles and new technology with the best design thinking courses in India.

    Significant undertaking

    Students will spend the second quarter of their VIF experience engaging alone or in groups of two to come up with a compelling large project that combines what they've learned so far in a disciplined structure to produce a comprehensive innovation.

    Courses offered in MIT ID Innovation

    PG Diploma in Innovation equivalent to MBA in Innovation

    The MIT ID PG Diploma in Innovation offers a one-year meticulous education in the confluence of organizational and functional innovation, preparing students to recognise business opportunities, use innovation theory, and establish new entrepreneurial activities employing new technologies.
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    Design Thinking Courses

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    Digital Transformation Course

    The process of converting old company processes to new digital techniques to enhance efficiency and keep up with quickly changing market needs is known as digital transformation. For developing digital business transformation, digital innovations need a knowledge basis. Customer experiences, artificial intelligence, and supply chain advances such as IoT are examples of these systems. Learners must understand the procedures involved in implementing new digital transformations when they come down the chain.
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    User Experience Design Course

    This 9-month course focuses on introducing the learner to User Experience (UX) Design. User experience design is oriented towards the user. The objective is to create artifacts that help users achieve their goals in the most efficient, effective, and satisfying way possible. The beginner is introduced to a cycle of discovery and assessment, as well as a set of procedures that suit the user's requirements.
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    This course is designed for beginners. It is intended for students who have heard of "user experience" or "user interface" design but have little knowledge of these fields. The mantra is to understand the "Mind Set, Skill Set, Tool Set" of an Experience Designer.

    Conclusion

    While you're capturing your growth, strive to be ready with the next level of customer offering. Repeat the process of becoming a pioneer. The following stages in the value ladder that you might be able to provide should be foreseen, conceived, and tested as soon as possible.
    Students will learn about coming up with new ideas, doing research, and inventing. Not only that but also how to adapt their area of expertise (discipline) or a topic of great interest to their position as part of a dynamic and varied group of people. Every course student of MIT ID will work together to create a business plan that incorporates their collaborative skills.